I had the opportunity to work with Mazda for all the Utah Dealers. I organized and shot the new 2017 line up of vehicles they were releasing here in Utah. We assembled drivers, models and assigned locations to shoot. The Utah Dealers wanted a hometown feel and quality videos that didn’t look to over produced to display a subtle undertone of affordability to the commercials. That was a bit of a challenge to shoot a stable shot of the vehicles while hanging out of the window of another without any stabilizers, jibs, or glide cams.
From the photos we shot, I created web ads for the dealerships to run with the inventory specials.
Here are some of the commercials I created for the Utah Mazda Dealers